Still Lying About Your Age?

In her book  When You Lie About your Age, the Terrorists Win, Carol Leifer says, “At age 45, you’re only called ‘young’ if you drop dead.”

While age 50 might be considered the new 40, there’s no doubt about the fact that our culture values  youth—if not the reality of youth, at least the appearance of youth.

The fact is that at age 30, your skin cells go  dormant, become lazy, and slow down cellular turnover and activity. Basically, your skin ages considerably earlier than the rest of your body.

If you want to fight aging, fight hard. Beginning around the age 30, be sure to use a skincare product that activates and stimulates your skin cells so that your skin cells regenerate, produce collagen, and maintain a youthful appearance. During the daytime, consider a product like ZO Skin Health’s Daily Power Defense. Another option is ZO Skin Health’s cult-favorite, Radical Night Repair-Plus. It’s better than ever—and very effective when it comes to anti-aging. For nighttime use, try ZO Skin Health’s Ossential Growth Factor Serum. Each of these products will help tp keep those skin cells active and vital, so you no longer have to lie about your age.